INDUSTRY OPPORTUNITIES


Executive Leadership Jobs in Premium Wellness, Spa, Fitness & Luxury Lifestyle

The Leadership Roles Defining the Future of Premium Consumer Businesses

IMAGE│IMPACT curates leadership opportunities shaping the future of premium experience businesses.

Our team monitors executive hiring across luxury hospitality, premium wellness, beauty, fitness, lifestyle, and consumer brands to understand where the industry is investing, how organizations are evolving, and the leadership capabilities driving growth.

Featured Leadership Roles Across Premium BRANDS

Equinox Group (New York, NY)

Head of Executive Recruiting

Owns full-cycle executive search across the entire Equinox portfolio (Equinox Fitness, Equinox Hotels, SoulCycle), reporting to the SVP of Human Resources and partnering with C-suite hiring managers to align talent-acquisition strategy with a high-growth business.

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Barry’s (Miami, FL)

Director of People & Culture

Leads people strategy, org design, coaching of leaders/managers, and employee-engagement initiatives tied to Barry’s brand and mission across its cult global studio network.

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lululemon (Vancouver / hybrid)

Senior Director, Global Brand Management

Leads lululemon’s annual and seasonal global brand plans, defines 365-day brand-storytelling and brand-identity frameworks, and steers global creative platforms and total brand-investment strategy

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Soho House & Co (New York, NY)

Project Director – Soho House Flatiron

Leads the entire development of “a new flagship, 161-key Soho House by Q2 2028” through design, permitting, construction, and pre-opening, coordinating consultants, budgets, and stakeholders.

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Peloton (New York, NY / US remote)

Director, Strategy and Operations

Acts as “Chief of Staff” to the CIO organization, maturing the operating model, running the program-management office, and driving Peloton’s “Top 25” strategic initiatives from AI to global supply-chain tech.

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The Ritz-Carlton (Marriott International)

Director of Revenue Strategy

Functions as the strategic revenue/commercial leader for a Ritz-Carlton property, setting pricing, demand, and revenue-management strategy under the Gold Standards service model.

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Equinox (New York, NY)

VP, Executive Creative Director

The senior-most creative leader at Equinox, building and running a modern in-house creative organization across brand, social, digital, in-club, experiential, and campaign work,  reporting to the CMO.

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Equinox Group (New York, NY)

Group Vice President, Ancillary Business

Responsible for the P&L, operations and strategy for Equinox’s personal training business, spa, retail boutiques, food & beverage, Kids Club and Pilate’s studios globally.

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Vuori (Carlsbad, CA)

Executive Creative Director

Defines and elevates Vuori’s entire creative vision across product, storytelling, digital experiences, and global campaigns; owns the brand’s visual identity and voice and scales the in-house creative team.

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Executive Strategy Without Executive Overhead

IMAGE│IMPACT provides fractional executive leadership and strategic advisory for premium salon, spa, wellness, fitness, and lifestyle businesses.

We partner with owners, investors, and operators who need the expertise of senior leaders across:

People & Talent
Building teams, leadership structures, compensation models, and talent systems designed for growth.

Revenue Strategy
Creating pricing, profitability, and income architecture that turns demand into sustainable performance.

Operations & Development
Designing the systems, standards, and operational infrastructure required to deliver a premium experience consistently.

Positioning & Business Identity
Clarifying what the business owns in the market and building the foundation for premium perception.

We’re the strategic leadership required to build what comes next.


Schedule an Executive Strategy Consultation

IMAGE│IMPACT works with businesses ready to move from founder-led execution to structured growth.